Swissotel Al Murooj gets a new look

Swissotel Al Murooj Dubai has undergone a transformation to redefine luxury. The renovations at some of its rooms, outlets and spa took place over a period of time, ensuring that they are ready at a time when the number of travellers increases in Dubai due to the special winter/ spring season. Amro Nagar, General Manager, Swissotel Al Murooj Dubai, shares details with TRAVTALK.

TT Bureau

Do tell us about the refurbishment of the hotel?

We are thrilled to share the exciting refurbishment updates at our hotel. A key highlight of this transformation is the complete renovation of the 14th-floor rooms, which have been meticulously redesigned to offer a blend of modern elegance and ultimate comfort.

Additionally, we have revamped our Executive Lounge, Swiss Lounge, creating a sophisticated space tailored for our esteemed guests to relax, work, or socialise in style. These enhancements reflect our commitment to continually elevating the guest experience and ensuring every stay is memorable.

In addition, we have transformed our spa into the stunning Aura Spa, an oasis of serenity and wellness, offering guests an elevated experience of relaxation and rejuvenation. Our all-day dining restaurant has also undergone a remarkable makeover and is now reimagined as Le Murooj, a culinary destination serving a variety of exquisite international cuisines in a refreshed and inviting ambiance. These upgrades reflect our dedication to providing unforgettable stays and memorable moments for all our guests.

What are the new outlets, areas that you are focusing on for this year?

We are excited about the renovations that will elevate guest experience with us! Our main hotel lobby will be undergoing a stunning transformation to create a more welcoming and luxurious ambiance. The pool area will be revamped to offer ultimate relaxation and leisure. Additionally, we will be enhancing our rooms and upgrading the apartments to provide unparalleled comfort and style. These upgrades are designed to redefine luxury and ensure your stay with us is nothing short of exceptional. Stay tuned for the unveiling of these remarkable changes!

Please share the expectations for the year?

My vision for 2025 is to position it as a year of growth, innovation, and exceptional guest experiences. Key priorities for the year include:

• Focusing on elevating service quality and personalising guest experiences to uphold Swissotel Al Murooj’s reputation as a premier destination for both business and leisure travellers.
• Ensuring the successful completion of enhancements to the lobby, pool, rooms, and apartments, creating a refreshed and modernised environment for our guests.
• Building on previous environmental initiatives, such as the tree-planting project, by integrating sustainable practices into our daily operations and long-term strategy.
• Solidifying our position as a preferred choice for travellers through innovative marketing approaches and leveraging Dubai’s status as a global tourism hub.
• Promoting a culture of growth, collaboration, and empowerment within our team to consistently deliver excellence and exceed guest expectations.

Have you seen new source markets in the hotel?

We have observed the emergence of new source markets interest from regions, such as Eastern Europe, Central Asia, and Africa, alongside our traditional markets from the GCC, Europe, and Asia. These new markets bring a unique set of preferences and expectations, which we are adapting to by tailoring our offerings and services to meet their needs. Additionally, Dubai’s growing status as a global hub for business, leisure, and events continues to attract a diverse and expanding audience, further enriching our guest demographics.