Luxury getaway for GCC in Poland

A made to order format especially suited for the GCC guests, Poland’s Hotel Arlamow has a keen eye to attract them with their unique features. With sustainable luxury as a key focus for the property, Michal Kozak, President of Board, Hotel Arłamów, speaks to about their ‘unrivalled natural beauty’, which complements and ticks off all the boxes for travellers from this region.

TT Bureau

Could you share the inventory of the property?

We have 254 rooms and suites in our hotel. We are particularly proud of our Presidential Suites, which stand out from the entire hotel market in Poland. These spacious, one-of-a-kind suites are ideal for families with children, offering not only luxurious interiors but also additional amenities, such as private lift. For the comfort of our guests, these suites also have separate rooms for babysitters or extra security, making them unique on a national scale. In addition, the Hotel Arłamów places a strong emphasis on sustainability and environmental protection. Our investment in a combined heat and power plant using tri-generation allows us to generate electricity, heat and cooling simultaneously, which significantly reduces our carbon footprint. In addition, we use renewable energy sources and take care to manage resources efficiently, making us one of the leaders in eco-hotels in Poland.

What is the USP of the hotel?

Our unique selling point is our unrivalled proximity to nature and the beautiful surroundings. The Hotel Arłamów is located on top of a mountain, in the heart of natural forests. This offers not only endless opportunities for walks or hikes but also forest bathing, which is increasingly appreciated by our guests. We also have a luxury spa, including a VIP SPA area which can be hired on an exclusive basis. Our Russian traditional banya is ideal for a complete relaxation and stress-relief. Additional facilities include a helipad and runway for small, private aircraft, making our hotel easily accessible to guests from all over the world. Our cuisine is based on local ingredients, including – among others – wild game, allowing our guests to sample the true flavours of the region.

As mentioned before, we are truly committed to our sustainability policies in all fields of operation. The Hotel Arłamów implements an eco-responsibility strategy, which includes minimising energy and water consumption, as well as reducing waste production. Our activities in this area also include educational programmes for guests to promote environmentally friendly behaviour.

Do you receive travellers from the Middle East? If so, from which areas?

We are at a stage of intensive entry into the Middle East market, but we have already had a pleasure to welcome guests from Dubai and Saudi Arabia. We cater to both-individual guests and sports groups, who appreciate our facilities and know-how in this area.

Are you looking at attracting Middle East travellers?

Yes. We believe that our hotel is able to meet all expectations of Middle Eastern guests. We offer a unique nature experience, ideal weather conditions and four distinctive seasons, each offering something unique.

If so, what are the main areas/ facilities that you have for the ME travellers?

We have a wide range of offers for our Middle Eastern guests, including suites and family rooms. Our spa with VIP area, swimming pools, Kids Club, and sports offerings are just some of our highlights. We also organise private nature tours and scenic flights. We have a helipad and our sports facilities, including a golf course and football pitches, are an excellent place to train – it is enough to mention that Robert Lewandowski with the whole Polish National Football Team prepared for their world and European championships here, three-time Olympic champion Anita Włodarczyk and famous football referee Szymon Marciniak also train regularly at our facilities. We also implement our own #ArłaMOVE programme, which combines physical activity with relaxation.

How do bookings work? Do you work with travel agents and incentivise them?

Bookings can be made directly through our website, by contacting our reservations department or through local travel agents with whom we are just starting to work. We have been working with European travel agencies for years and are continually expanding into new markets, including the Gulf. We offer attractive commission terms on completed nights, providing an additional incentive to establish long-term partnerships. Our partnership approach also includes the promotion of sustainability values, which can be an added benefit for travel agents looking for destinations that combine luxury with eco-responsibility.