Movenpick is set to open 11 properties in nine countries this year. Besides, the brand would also be boosting some of the cluster properties in various regions in 2018.
Currently operating 83 hotels across Africa, Asia, Europe and the Middle East, the global hospitality firm will make its debut in five new countries – Bangladesh, Iraq, Kenya, Malaysia and the Maldives – while boosting its cluster of hotels in the United Arab Emirates, Egypt, Tunisia and Thailand. Mövenpick will raise a flag in several commercially-strategic destinations from two of Dubai’s most prestigious districts to the Maldives.
“In 2018, our global expansion drive really steps up a gear, with 11 new openings planned, thereby putting us firmly on track to meet our target of 125 properties by 2020 and introducing the Mövenpick brand in some very desirable locations,” confirmed Olivier Chavy, President and CEO, Mövenpick Hotels & Resorts.
Three of Mövenpick’s upcoming hotels will open over the next few months — Mövenpick Asara Resort & Spa Hua Hin in Thailand, Mövenpick Hotel du Lac Tunis in Tunisia, and Mövenpick Hotel & Residences Nairobi in Kenya. The remaining eight properties, set to be launched before the end of the year, will see Mövenpick enter four additional new markets, with the contemporary Mövenpick Resort & Spa Kuredhivaru in the Maldives introducing 105 units, including 72 overwater villas to the idyllic island destination; Mövenpick Hotel Basra capitalising on one of Iraq’s oil and gas hubs; Mövenpick Hotel & Convention Centre KLIA conveniently located close to Kuala Lumpur International Airport; and Mövenpick Hotel Sylhet, introducing an enticing mix of business and leisure facilities in north-east Bangladesh.
In the Middle East, Mövenpick will be opening two hotels in the United Arab Emirates — Mövenpick Hotel Apartments Downtown Dubai and a Mövenpick hotel in Dubai Media City, both introducing new dining, leisure and meetings concepts to two of the city’s most desirable precincts. The firm will also strengthen its presence in Egypt with Mövenpick Resort El Ein Bay, its second property in the coastal area of El Sokhna. In Asia, the hospitality firm will bolster its cluster strategy in Thailand with the opening of Mövenpick Resort Khao Yai, which will feature a raft of business and leisure attractions.
With a current pipeline of over 40 properties, Mövenpick will enter several additional new markets over the next few years including Muscat, Ras Al Khaimah, Abidjan, Addis Ababa and Abuja, while consolidating its presence in countries with strong development potential.