Qatar Airways, Sabre join hands

Sabre Corporation and Qatar Airways are now finalising a new distribution deal that will provide long-term access to the airline’s content through the Sabre travel marketplace.

Qatar Airways intends to strengthen its partnership with Sabre to take advantage of its global reach and leading position in corporate travel for the distribution of Qatar Airways’ products to travellers worldwide. Implementation work is starting to enable unique NDC offers created by Qatar Airways to be distributed through Sabre’s new distribution capability (NDC), which provides a consistent end-to-end workflow that integrates within well-established agency operations.

“A new approach to retailing is required in order to respond to the personalised service and enhanced flexibility that travelers expect,” said Roshan Mendis, Chief Commercial Officer, Sabre Travel Solutions. “Sabre is committed to supporting Qatar Airways in enhancing its retailing capabilities by enabling the airline to distribute personalised offers through our marketplace to corporations and travel agencies around the world.  Collaboration will be crucial in travel’s recovery, so I’m proud that we are now finalising a long-term, sustainable agreement with Qatar Airways that is beneficial for all parties in the travel ecosystem.” Sabre’s technology enables Qatar Airways to effectively market and sell its expansive roster of fares globally through the Sabre marketplace.

Thierry Antinori, Chief Commercial Officer, Qatar Airways, said, “We are focussed on providing a consistent shopping experience through all channels, to meet the expectations of our travellers and promote the success of our agency partners. With Sabre, we see great potential to shape the future of modern airline retailing.”