Qatar Tourism represented the State of Qatar in the 16th edition of the Tehran International Tourism Exhibition (TITE) 2023. Visitors to the Qatar pavilion were invited to learn about Qatar’s unique culture, beautiful outdoor spaces, and warm hospitality, all while exploring some of the newest attractions and favourable travel regulations that are set to boost the visitor experience.
As the first participation, Qatar Tourism’s booth included trade partners Qatar Airways, as well as The Torch Doha, Travel Designer WLL, Rixos Gulf Hotel Doha, and Banana Island Doha Resort. The tourism exhibition, which concluded at the Tehran International Permanent Fairground, presented the ideal opportunity for Qatar to highlight the latest developments in its tourism industry and showcase its newest tourism and hospitality offerings.
In addition, it provided a platform for Qatar to network with prominent travel operators, agencies, and airlines in Iran, to increase business-to-business and business-to-consumer awareness on Qatar and provide an update on the destination’s offering.
Berthold Trenkel, CEO, Qatar Tourism, said, “Iran is one of 15 target markets identified by QT as a primary source for visitors looking to relax, rejuvenate and take in the Qatar’s vibrant culture. Participating in TITE allows us to share with sellers in Iran the information they need to expand and promote tourism opportunities to Qatar for their local, resident population. Initiatives such as these are important to help Qatar Tourism achieve its 2030 strategy, which aims to increase the number of visitors to Qatar by threefold, increase spending by 3 to 4 times, and grow the GDP contribution of the tourism sector to 12 per cent by 2030.”