Riyadh preps for travel fair

Sheikh Imran Hafeez, Director of Sales & Marketing, ASAS Exhibitions and Conference Organizing Company, shares details of Riyadh Travel Fair that is being held from March 28-30.

TT Bureau

As one of the biggest travel and tourism events in the Kingdom of Saudi Arabia, Riyadh Travel Fair provides a great networking platform for all those in the business of tourism and hospitality. Over the past years, the trade fair has been growing exponentially. The Kingdom of Saudi Arabia is one of the most lucrative markets due to its habitual outbound vacations along with its great spending power.
The event this year has been preponed from April to March. Sheikh Imran Hafeez, Director of Sales & Marketing, ASAS Exhibitions & Conference Organizing Company, says, “The reason to advance the dates to March is because the holy month of Ramadan will begin earlier over the next two years, as it advances by 10 days every Islamic year.” Riyadh Travel Fair expects over 50 countries with a total of 300 exhibitors from across the world and over 25,000 visitors.
In terms of new exhibitors, a considerable amount of new destinations have been added on to its list and some of them are Azerbaijan Tourism, Malaysia Tourism, Maldives, South Africa, etc. “The number of visitors keep increasing to the destination with participation at the Riyadh Travel Fair increasing by 30 per cent every year. We have always witnessed a positive increase every year,” concludes Hafeez.