Roadshow targets tourism market

Spain Tourism hosted its first post-pandemic travel and trade roadshow in Dubai as part of its initiative to target travellers of the region. There were 70 agents who participated from Dubai and met with the different tourism boards of regions in Spain such as Barcelona, Madrid, Costa del sol, Valencia, Andalucia.

Shehara Rizly

Key stakeholders in the Dubai travel and tourism industry attended the roadshow, giving them the opportunity to meet one on one
with representatives from Spanish destinations, DMCs, and hotels.

Speaking about the Spain Tourism Roadshow in Dubai, Daniel Rosado, Director, Spain Tourism-GCC, says, “As part of our commitment to further engage and strengthen our connections with the Dubai market, Spain Tourism is excited to organise its first post-pandemic roadshow in Dubai. The event was a great opportunity to further develop new joint prospects, create new holiday packages for locals and expatriates in the United Arab Emirates, and increase visitation from the region as part of our ongoing efforts to strengthen connections between outbound travel professionals of Dubai, MICE specialists, and travel industry partners of Spain Tourism.”

Spain is a one of a kind destination, with ancient Roman architecture, mediaeval castles, and Golden Islamic era buildings displaying traces of many cultures and civilisations. Spain also is home to 49 United Nations Educational, Scientific and Cultural Organization (UNESCO) World Heritage Sites and offers a wide range of lifestyle experiences, such as exclusive luxury and gourmet experiences, entertainment, and shopping, making it an ideal destination for families and groups seeking meaningful travel that will last a lifetime.

“We have been actively marketing and promoting Spain as a tourist destination from these regions, as the country has everything that GCC travellers look for. We are pleased to welcome all of our Spanish partners back to the region after a hiatus, and on behalf of the Tourism Office, I would like to express my gratitude to all of our United Arab Emirates  trade partners for their constant encouragement and support in making this a successful roadshow,” concludes Namratha Rose, Marketing Manager, Spain Tourism.