The maiden virtual roadshow will be organised by Singapore Tourism Board on August 31, 2020. Beverly Au Yong, Area Director, Singapore Tourism Board, Middle East shares with TRAVTALK the importance of connecting the regional stakeholders with Singapore service providers for business and networking opportunities.
What are the main objectives of organising this virtual trade roadshow?
We aim to connect local and Singapore based travel stakeholders with Singapore service providers for business and networking opportunities. Another objective is to maintain market presence and continue to strengthen our relationship with travel trade partners. We will be organising two sessions of the virtual roadshows, one on August 31, 2020, and another in January 2021.
Who will be your target audience?
The first roadshow will focus on outbound travel agents/tour operators from the UAE, Saudi Arabia, Kuwait, Qatar and Bahrain while the second roadshow will be focused on M!CE intermediaries.
What is the theme and concept for the roadshow?
The roadshow is part of Singapore Tourism Board’s regional B2B engagement effort, under the theme #UnitedWeStand with focus on the GCC countries. It aims to provide one-to-one networking and foster business opportunities for the local travel trade stakeholders with Singapore service providers. This platform will also allow the Singapore service providers to share the key initiatives taken by their organisations, under the government’s directive, once the borders are open for international visitors.
How will one register for the event?
The registration will be open for travel trade stakeholders managing outbound travel services from the GCC countries on a first come first service basis. Interested outbound agents will be able to register their interest to meet a selected set of Singapore service providers on the registration link www.stbvirtualroadshow2020.com published and promoted on TravTalk Middle East B2B platforms. Each agency is allowed a maximum of two attendees. The local agents who are able to secure the highest number of virtual meetings will also get a chance to win exciting gifts.
How many buyers and sellers will be present?
We are expecting over 120 quality buyers from the GCC countries to virtually network with 10-15 Singapore service providers in the respective virtual roadshows.
What are the expectations from this event?
We aim for a seamless and productive networking event which will be beneficial not only for our stakeholders in Singapore but will also help strengthen our relationship with the regional travel trade partners.
Are there any safety measures in place?
Launched in February 2020, the SG Clean campaign seeks to rally stakeholders and members of the public to adopt good hygiene standards and transform cleanliness level of public spaces in Singapore. An important component of the campaign is for an establishment to receive the SG Clean quality mark which requires organisations to commit to sector-specific sanitation and hygiene checklists to safeguard public health.