What: Expedia Travel Agent Affiliate Program (TAAP) kicks off its January Sale, giving travel advisors access to hotel discounts of at least 25% off across thousands of properties worldwide. When: Book between January 6 and February 2, 2026, for travel through September 13, 2026.* Why: Expedia TAAP’s January Sale is …
Read More »Smarter, tech-led travel key to long-term growth
Entering 2026, travel stands at a moment of renewed confidence. From strong inbound momentum to expanding outbound demand, the industry is embracing smarter growth, sustainability, technology, and deeper partnerships to drive resilience, efficiency & long-term value globally. Mohamed Al Rais, Executive Director, Al Rais Travel As we look ahead to …
Read More »Is your AI travel app hack-proof?
From smarter search results to personalised itineraries and frictionless payments, AI is reshaping the travel industry. But as platforms become more intelligent, they also become a prime target for cybercriminals. In this Q&A with TRAVTALK, Yasir Naveed Riaz, Cybersecurity Specialist, www.hostingmatchup.com, explains how AI-powered travel apps can stay secure. TT …
Read More »Tourism shifts towards smarter travel
The tourism industry is playing a significant role in economic development and cultural exchange worldwide. This will continue to grow in 2026, driven by heightened demand for unique travel experiences. Competition among countries for the international tourism share has intensified, with destinations increasingly competing for visitors, investment, and global visibility. …
Read More »WTM = stronger ties, better business
WTM London continues to be a key business hub for Middle East tourism professionals. As the region accelerates its global outreach, the event offers a vital space to meet international buyers, negotiate partnerships, and position new products. With over 40,000 travel professionals attending last year; WTM remains a powerful driver …
Read More »Sports tourism to cross $650 billion by 2026
According to PwC’s recent report, Sports Industry Outlook 2025, we are looking at a US$ 600 billion industry in the Middle East, set to grow by 8.7 per cent by 2026. TRAVTALK speaks with industry experts. TT Bureau Sports tourism plays a pivotal role in the Middle East’s growth story, …
Read More »Sustainability leads tourism transformation
The Middle East has become one of the most active regions in reaffirming its stance on tourism and sustainable transformation. This year’s World Tourism Day theme, ‘Tourism and Sustainable Transformation’, connects well with the region. Dr Shehara Fernando This year’s theme for World Tourism Day is a reminder that tourism …
Read More »Decoding the overtourism dilemma
‘Threat’, ‘Hidden Cost’, ‘Great Danger’; these are just a few of the words recently featured in headlines around the world, highlighting one of the main challenges facing the global tourism industry today — overtourism. Increased affordability and accessibility of international travel, rise of low-cost airlines and proliferation of digital platforms …
Read More »GCC travellers flock East this summer, Asia reigns
Asia has firmly claimed the crown as the most sought-after destination for GCC travellers this summer. From the vibrant street life of Bangkok to the serene landscapes of Kyoto, Southeast Asia is capturing the imagination of globetrotters like never before. Dr Shehara Fernando A mix of affordability, accessibility, rich cultural …
Read More »Amadeus elevates its AI game
With decades of research behind it, Amadeus is now harnessing Artificial Intelligence (AI) to enrich the traveller’s journey and the agent’s role. In an exclusive conversation with TRAVTALK, Ernesto Sanchez Beaumont, MD, Amadeus Gulf, sheds light on how AI is being layered into existing systems, improving efficiency and redefining how …
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