Egypt is stepping up efforts to attract more French visitors after recording significant growth in arrivals from France, with the Ministry of Tourism and Antiquities holding talks with leading French tour operators, travel agencies, and aviation companies to expand cooperation and diversify travel programmes.
Sherif Fathy, Minister of Tourism and Antiquities, Egypt, said the French market continues to show strong growth, with visitors increasingly exploring destinations beyond the traditional Nile cities of Luxor and Aswan. He noted that the Red Sea coast is attracting growing interest, reflecting demand for a wider range of tourism experiences.
During meetings with executives from DERTOUR, Club Med, Air Masters, and Travel Evasion, discussions focused on expanding French tourism to emerging destinations, particularly Egypt’s North Coast, while increasing visitor numbers across the country’s tourism portfolio.
The ministry also aims to promote integrated itineraries combining experiences such as beach holidays with cultural tourism, or eco-tourism with seaside vacations, to showcase the diversity of Egypt’s tourism offering.
The meetings concluded with an agreement to strengthen cooperation between the Egyptian Tourism Authority and major French tour operators through joint promotional campaigns designed to drive further growth in arrivals from France. Progress will be reviewed through regular follow-up meetings, with the next scheduled during the IFTM Top Resa travel trade fair.
Representatives of the French companies welcomed the continued development of Egypt’s tourism sector and reaffirmed confidence in the destination. Club Med also expressed its intention to resume investment and operations in Egypt.
Rahul Bhadana is a digital editor at TravTalk Middle East with experience spanning multiple content niches, with a strong focus on travel trade journalism and digital publishing. A graduate of Delhi University, his work covers editorial writing, content strategy and platform-led storytelling, supporting TravTalk’s digital growth and industry engagement. A technology enthusiast, he enjoys films, poetry and exploring new ideas across media and culture.
