Ras Al Khaimah Tourism Development Authority (RAKTDA) announced another year of record-breaking results for the Emirate, welcoming 1.35 million overnight visitors in 2025 – a 6% year-on-year increase – alongside a 12% growth in tourism revenues. Phillipa Harrison, CEO of Ras Al Khaimah Tourism Development Authority, commented: “2025 has been a landmark year for Ras Al Khaimah. The emirate has grown not just in numbers, but in the depth and breadth of its offering – from signature events and new hotels to stronger global partnerships and steady growth in visitor arrivals. As we look ahead to 2030, we’re more committed than ever to shaping tourism that delivers long-term value for visitors, investors and our community.” These results were underpinned by a series of milestones across events, infrastructure, investment, partnerships and sustainability. Key highlights from 2025 include: Strong performance across key source markets, including the CIS, UK, India, China, and Central and Eastern Europe, with notable growth from Romania, Poland, Uzbekistan and Belarus driven by expanded direct flight connectivity
• MICE and Weddings revenues grew by +25%, Key leadership appointment with Phillipa Harrison joining as CEO of Ras Al Khaimah Tourism Development Authority in August 2025, Major hotel openings and announcements including Janu, Four Seasons, Fairmont, Taj, and NH Collection, supporting the Emirate’s goal to double hotel keys by 2030, Landmark destination developments unveiled, including Marjan Beach and RAK Central, both adding ambitious mixed-use communities, plus milestone construction progress at Wynn Al Marjan Island, Expanded signature events, including the RAK Half Marathon, UAE Tour, RAK Art Festival, Exotic Wedding Planning Conference, and HIGHLANDER long-distance hiking challenge. Enhanced aviation infrastructure, with plans for a VIP private aviation terminal at RAK International Airport. Strategic partnerships with prestigious luxury travel networks Virtuoso and Serandipians, media platform Huawei, and major OTAs in China and Saudi Arabia. People-first destination stewardship with the launch of the BeRAK tourism workforce engagement app, and the inaugural RAK Tourism Excellence Awards recognising industry innovation
