Thailand Tourism will host its first virtual event on September 9, 2020 from 10 am to 6 pm (UAE). This event will be the annual B2B event that the tourism board will promote before ATM but due to Covid-19, it will be held virtually so that it is more convenient for the participants. Pichaya Saisaengchan, Director of Tourism Authority of Thailand (TAT) Dubai & The ME Office shares with TRAVTALK.
What is the concept and aim of the event?
We aim to promote Thailand for leisure in the GCC market since more than 75 per cent of total Middle East visitors come from this region. We will link our 60 Thai sellers to meet with 180 GCC buyers (one-on-one meeting via VDO conference) and expect that there will be more than 2,880 appointments during the entire day.
How will one register for the event?
180 Buyers can register at www.halathailandvirtualmart.com or via travel trade partner TravTalk Middle East.
Who are the target audience?
All travel trade partners in GCC & Thailand
Could you share the benefits for the audience?
Thai sellers & GCC buyers will get to know each other during a 10-minute session of each meeting slot (total 48 slots x 8 hours meeting), in order to create special holiday packages with the “new normal” to Thailand for GCC travellers.
What are you presenting about Thailand? Is it one destination or a few areas and islands?
We will highlight our new products & services in all major cities in Thailand including nearby cities such as Bangkok & Beyond, Phuket & Beyond, Chiang Mai & Beyond, Pattaya & Beyond, etc., as well as, highlight our SHA Certificate that has been given to all qualified Thai private sectors (https://www.tatnews.org/2020/07/amazing-thailand-sha-certification-steps-up-information-sharing-and-outreach/).
Amazing Thailand Safety & Health Administration (SHA) is a collaboration between the TAT, Ministry of Tourism and Sports, Ministry of Public Health, Board of Trade of Thailand, and Thai tourism operators.
The project is TAT’s efforts to continuously place Thailand’s ranking as a preferred destination, to prepare tourism establishments to be ready for the return of tourism post COVID-19, as well as, offer tourists new tourism experiences with regards to “the new normal” as a result of the pandemic.
Could you give us more details about the virtual roadshow?
60 Thai sellers with GCC buyers will do one-on-one meetings via VDO call. The first session will comprise GCC Buyers Group A, while the second session will have participants from GCC Buyers Group B. For both groups, 10 minutes will be allotted vper appointment.