TravTalk Middle East Online Magazine
As Saudi Vision 2030 drives change across the Kingdom and reshapes the tourism industry, staying ahead requires constant learning in the dynamic hospitality sector. The private sector plays a pivotal role in turning this vision into reality. Amsa Hospitality, in partnership with Luxury Hotelschool Paris, has set up an academy to impart training to Saudi hoteliers.
TT Bureau
Recognising the need for top-notch vocational training, Amsa Hospitality created in 2024 its own academy in partnership with Luxury Hotelschool Paris, a global institution recognised for its excellence in pedagogy and endorsed by leading hotel chains, in the Kingdom of Saudi Arabia. The academy’s programmes, including a two-week hospitality apprenticeship across multiple departments, are open to all interested Saudi hoteliers, and not just prospective employees of Amsa Hospitality’s properties.
Since its launch in May 2024, Amsa Hospitality Academy has extended its collaborative agreements to some of the best universities and colleges across the Kingdom. One notable collaboration is with King Khalid University, which allows recent graduates to enrich their academic learning with real-world practical experience. The first cohort of graduates is currently undertaking training at the brand-new Mercure Khamis Mushait and has experienced the dynamic operations of a hotel pre-opening phase. The comprehensive curriculum encompasses various topics, from guest service excellence to operational efficiency and regional cultural nuances.
Amsa Hospitality Academy continues to achieve remarkable milestones, such as the agreements with Princess Noura University and King Saud University. Moreover, the academy has welcomed Abdulrahman Abdullah Almarwani, Deputy Governor for Training Policies and Quality and Director General of Private Training, to its premises. During his visit, Almarwani was given an overview of ongoing training programmes and the channels through which Amsa Hospitality Academy endows students with the required knowledge to pursue successful career paths. The two parties engaged in fruitful discussions on further developing the academy’s educational activities. “Our focus is on providing high-quality, industry-relevant training classes that equip young hoteliers with the skills they need to excel in their careers,” said Muin Serhan, CEO, Amsa Hospitality. “The academy aligns with Saudi Vision 2030’s ambitious goals to build one of the world’s top tourism destinations.”
Mohammad Mandili, CEO, Amsa Hospitality Academy, added that, “The academy aims to create a learning environment that fosters critical thinking, creativity, and a genuine commitment to service excellence. By providing aspiring hoteliers with the necessary industry know-how, we empower them to contribute toward an exceptional guest experience.”
Through significant investment in learning and development, Amsa Hospitality Academy aims to enhance individual careers and contribute to the success of the Saudi hotel sector. The future of hospitality in Saudi Arabia will undoubtedly depend on nurturing a passionate and thoroughly trained workforce.
