The United Nations World Tourism Organization awarded a local suburb the Best Tourism Village Award following successful tourism promotion among local communities. The Philippine Department of Tourism’s (DOT) Tourism Secretary, Berna Romulo-Puyat, expressed her delight at the latest development, commending the “remarkable work” of the local community in Bojo through the Bojo Aloguinsan Ecotourism Association (BAETAS) and the strong support of the municipality of Aloguinsan.
“A local destination being inducted into the UNWTO Best Tourism Villages Program in its pilot year is a testament to the Philippines’ commitment to sustainable tourism development from the national level down to the grassroots. The wealth of our natural resources and unmatched hospitality remains our key strength as we strive for the reopening of the industry to international travellers anchored on the principle of safe and sustainable tourism,” said Puyat.
On behalf of the Philippines, Verna Buensuceso, Tourism Officer-in-Charge Undersecretary, and Philippe Jones Lhuiller, Philippine Ambassador to Spain, received the award on December 2. The UNWTO’s pilot initiative recognised 44 villages from 32 countries for their natural and cultural resources, as well as innovative and transformative efforts, and commitment to tourism development in line with the sustainable development goals (SDGs).
Similarly, the programme was launched to promote tourism as a tool for rural development, with the goal of valuing and safeguarding rural villages, as well as their accompanying landscapes and knowledge systems, among others. Bojo is known for its river, hills, underwater natural riches, mangroves, birds, and responsible locals, and its main tourism activity is the Bojo River Eco-Cultural Tour, which is managed by the BAETAS. BAETAS provides an eco-cultural river tour that includes mangrove ecology, bird and wildlife lectures, with profits going to the local government, community fund, barangay fund, and wages and payments to suppliers.
In 2016, 2017, and 2018, Green Destinations placed the Tour among the Top 100 Global Sustainable Destinations. In addition, Brgy. Tenani in the Province of Samar has been selected to participate in the UNWTO’s Upgrade Programme of the Best Tourism Villages, receiving support from the Organisation in improving elements of the areas identified as gaps during the evaluation process.