Dubai to get new tourism attraction

Dubai offers a new eco-tourism experience to visitors, as the Jebel Ali Beach Development Project, promising exceptional recreational facilities and public amenities, receives approval from the government authorities. The beach is poised to become a distinctive leisure destination that places a high priority on environmental preservation and the protection of local ecosystems and wildlife.

TT Bureau

The new Jebel Ali Beach Development Project in Dubai features exceptional services, facilities, and public amenities. Offering a new eco-tourism experience, visitors to the beach can enjoy watching turtles in their natural habitat. Various measures and regulations will be put in place to protect them and provide them a safe nesting environment. These efforts align with the efforts of relevant bodies in the United Arab Emirates to rescue, rehabilitate, and return turtles to their natural habitat and preserve the emirates’ rich
marine environment.

In line with the directives of His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai, to create the world’s best public beaches in the emirate, His Highness Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum, Crown Prince of Dubai and Chairman of The Executive Council of Dubai, approved the Master Plan for the Jebel Ali Beach Development Project.

Dubai currently has a total of eight public beaches: Al Mamzar Beach, Al Mamzar Corniche, Jumeirah 1, Jumeirah 2, Jumeirah 3, Umm Suqeim 1, Umm Suqeim 2, and Jebel Ali Beach. All of them have obtained the globally prestigious Blue Flag accreditation awarded to public beaches that meet its criteria, including compliance with the programme’s standards, such as marine water quality, environmental education, environmental management, public safety, and services for five consecutive years. The two beaches will be equipped with advanced technology services and systems, such as advanced lockers, wi-fi internet services, electronic screens, beach rescue services using the latest artificial intelligence technologies, and enhanced beach monitoring through more than 100 modern cameras connected to central control rooms in Dubai Municipality and Dubai Police to ensure the highest levels of safety for beachgoers.

The plan aims to carry out 100 per cent development of beaches, raise service levels on public beaches by 400 per cent, and increase the length of beaches by 56 per cent.