Jamaica Strengthens Ties with Bahrain’s Luxury Travel Market

Director of Tourism, Donovan White, visits Bahrain to promote Jamaica and strengthen travel partnerships

Jamaica’s Director of Tourism, Donovan White, recently concluded a successful visit to Bahrain, where he attended the prestigious Routes Conference, engaged with key travel agents and industry leaders, and held meetings with major regional airlines to explore enhanced connectivity and push for bilateral agreements. This visit is part of the Jamaica Tourist Board’s (JTB) ongoing strategy to strengthen its presence in the GCC market, positioning Jamaica as a premier travel destination while also boosting its attractiveness for foreign direct investments (FDIs).

During his visit, White focused on promoting Jamaica as a premier travel destination to key representatives from travel agencies such as Orient Travel, Vacanza Bahrain, Dadabhai Travel, Bahrain International Travel, Akbar Travels, 24×7 Rooms.com, Farhat Tours & Transfers, and Travel Knits. These agencies were specifically selected for their expertise in catering to high-net-worth individuals (HNWIs) and high-spending travelers. In a refined high-tea gathering at Café Segu, the meeting provided a valuable opportunity to discuss the travel patterns and preferences of Bahrain’s elite, particularly for destinations in the United States and the Caribbean. It also served as a platform to introduce Jamaica’s luxurious tourism offerings, including world-class resorts, exclusive villas, and unique cultural experiences, positioning the island as a top destination for the region’s discerning travelers.

“Our goal is to establish long-lasting partnerships with key travel agents in Bahrain and we are committed to working closely with our partners,” said Donovan White. “By understanding the specific needs and travel preferences of its residents and citizens, we can tailor Jamaica’s tourism offerings to meet the growing demand for exclusive and luxurious experiences.”

“The Middle Eastern market is increasingly looking beyond Europe for new travel experiences, and Jamaica offers exactly that—a blend of luxury, culture, and adventure that is hard to find anywhere else in the world,” White added.

By fostering these connections, the JTB aims to grow the demand for travel to Jamaica, ensuring a stronger presence in the Middle Eastern market moving forward.

About Jamaica Tourist Board

The Jamaica Tourist Board (JTB), founded in 1955, is Jamaica’s national tourism agency based in the capital city of Kingston. JTB offices are also located in Montego Bay, Miami, Toronto, and London. Representative offices are located in Berlin, Barcelona, Rome, Amsterdam, Mumbai, Tokyo and Paris.

In 2023, the JTB was declared ‘World’s Leading Cruise Destination’ and ‘World’s Leading Family Destination’ for the fourth consecutive year by the World Travel Awards, which also named it “Caribbean’s Leading Tourist Board” for the 15th consecutive year, “Caribbean’s Leading Destination” for the 17th consecutive year, and the “Caribbean’s Leading Cruise Destination” in the World Travel Awards – Caribbean.’ In addition, Jamaica was awarded six gold 2023 Travvy Awards, including ‘Best Honeymoon Destination’ ‘Best Tourism Board – Caribbean,’

‘Best Destination – Caribbean,’ ‘Best Wedding Destination – Caribbean,’ ‘Best Culinary Destination – Caribbean,’ and ‘Best Cruise Destination – Caribbean’ as well as two silver Travvy Awards for ‘Best Travel Agent Academy Program’ and ‘Best Wedding Destination – Overall.’’ It also received a TravelAge West WAVE award for ‘International Tourism Board Providing the Best Travel Advisor Support’ for a record-setting 12th time.

TripAdvisor® ranked Jamaica the #7 Best Honeymoon Destination in the World and the #19 Best Culinary Destination in the World for 2024. Jamaica is home to some of the world’s best accommodations, attractions and service providers that continue to receive prominent global recognition, and the destination is routinely ranked among the best to visit globally by prestigious international publications.

For details on upcoming special events, attractions and accommodations in Jamaica go to the JTB’s Website at www.visitjamaica.com or call the Jamaica Tourist Board at 1-800-JAMAICA (1-800-526-2422).  Follow the JTB on FacebookTwitterInstagramPinterest and YouTube. View the JTB blog at www.islandbuzzjamaica.com.

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