UAE hotels earn AED26 billion in H1

The UAE has set a global benchmark in developing an innovative and competitive tourism sector, enabled by the support of the country’s visionary leadership. This forward-thinking approach aligns with emerging trends in innovation, digital technology, and AI.

TT Bureau

His Execellency Abdullah Al Saleh, Undersecretary, Ministry of Economy and Tourism, UAE, said the government’s efforts have significantly enhanced the quality of tourism experiences and elevated services for visitors from around the world. “The tourism sector has attracted investments totalling 28.8 billion in 2023, increasing to 32.2 billion in 2024, with projections forecasting a rise to 35.2 billion by 2025,” he said, speaking recently at the Sharjah International Travel and Tourism Forum (SITTF).
Organised by the Sharjah Commerce and Tourism Development Authority (SCTDA) in strategic partnership with the Sharjah Investment and Development Authority (Shurooq), SITTF focused on the theme, ‘New Waves of Tourism Spectrum’.

HE Al Saleh said the sector remains a major contributor to the national economy, supported by an increasing number of tourists, national campaigns, and growing investments in innovation and sustainability. “More than 16 million guests stayed in UAE hotels during the first six months of the year, while hotel nights reached 56 million,” he said, adding that these figures reflect the UAE’s ability to keep up with global travel trends, digital technologies, and changing visitor expectations.

HE Al Saleh said the tourism sector experienced remarkable growth in 2025, reflecting the strength and synergy of efforts between federal and local entities and the private sector. Hotel establishments generated revenues of AED 26 billion during the first half of the year, marking a growth of 6.3 per cent. Additionally, these establishments welcomed more than 16 million guests, achieving a 5.5 per cent increase.

Addressing the SITTF, His Excellency Khalid Jasim Al Midfa, Chairman, SCTDA, said the tourism and travel sector is one of the most influential economic industries globally. Quoting the UN Tourism’s World Tourism Barometer report, he highlighted a 5 per cent growth in global tourism during the first half of 2025 compared to the same period in 2024, despite existing challenges. Additionally, he noted that international tourist arrivals reached approximately 690 million between January and June 2025, representing an increase of 33 million from the previous year.

HE Al Midfa reiterated that Sharjah continues to advance in digital transformation and sustainable innovation within the tourism sector, aided by visionary leadership that prioritised infrastructure development and the adoption of smart solutions. These advancements have elevated visitor experiences, showcasing the emirate’s unique diversity in culture, nature, and environment.